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Research & policy

AI policy tracker

Latest laws and guidance affecting deceptive patterns in AI: Saudi Arabia, the Gulf, Europe and the US. Every entry links to its official source.

All

Saudi Arabia

Gulf

EU

US

Global

Latest updates

Checked weekly · last check 5 Oct 2026

US-CA

Jan 2026

Law

·

In force

California SB 243, companion chatbots

Companion chatbots must say they are AI, handle self-harm talk with referral protocols and add protections for minors. Signed Oct 2025.

Fake feelings, Skips safeguards

Official source ↗

US

Sep 2025

Inquiry

·

Open

FTC 6(b) inquiry into AI companions

Orders to seven companies on how companion chatbots are tested, monetised and kept safe for children and teens.

Keeps you hooked, Fake feelings

Official source ↗

UK

Apr 2025

Law

·

In force

DMCC Act, consumer enforcement

The CMA can now fine firms directly, up to 10% of global turnover, for unfair practices such as drip pricing and fake urgency.

Changed your request, Keeps you hooked

Official source ↗

SA
Sep 2024
Law
·
In force
Personal Data Protection Law (PDPL)
Requires clear consent for data collection. Consent pressure may violate it.
consent.pressure
Official source ↗

SA

2023

Guideline

·

Published

AI Ethics Principles (SDAIA)

Transparency, reliability and human protection. A reference for our studies in Saudi Arabia.

all categories

Official source ↗

EU
Feb 2025
Law
·
Applies since Feb 2025
EU AI Act, Article 5
Bans manipulative and deceptive techniques that distort people’s decisions.
affect.simulated
Official source ↗

EU

Feb 2024

Law

·

In force

EU Digital Services Act, Article 25

Prohibits platforms from designing interfaces that deceive or coerce users.

all categories

Official source ↗

US

Sep 2022

Report

·

Published

FTC report: Bringing Dark Patterns to Light

A regulator’s reference that categorizes dark patterns and responses.

all categories

Official source ↗

INT

May 2024

Recommendation

·

Updated

OECD AI Principles

International principles adopted by over 40 countries.

all categories

Official source ↗

Tracker sources

Federal Register API

US. Free, no API key required.

OECD.AI

1,000+ policies, reviewed manually.

EUR-Lex

Official EU texts, reviewed manually.

SDAIA and NDMO

Checked manually on a weekly basis.

Note

This is an educational summary, not legal advice. Always consult the official text.